Hi there, I'm Addie Babalola - a business systems & operations leader passionate about solving complex problems and creating impact 🚀

I have 10+ years of experience translating complex business needs into practical processes, systems, and technology solutions.

Most recently, I’ve expanded that work into Salesforce, earning my Salesforce Administrator certification and building hands-on experience with solution design, automation, data management, reporting, security, and testing. Earlier in my career, I led cross-functional initiatives at 23andMe and other healthcare and research organizations, where I improved operational processes, developed measurement frameworks, managed complex programs, and partnered across product, engineering, clinical, legal, and business teams.

I’m especially interested in roles at the intersection of business analysis, CRM and business systems, process improvement, and implementation—work that involves understanding how an organization operates, identifying what isn’t working, and designing a better way forward.

What keeps me busy outside of work:

• Exploring North Carolinas lakes and trails 
• Volunteering with the FACTS Initiative and CORRAL
• Travel, fitness, matcha tea lattes, strategy games, attempting to garden and running amateur food tours